Humans Huddle examines the architecture of human networks with a view to addressing two questions;
- How is our behaviour influenced by networks?
- How can these networks be graphically represented to make them meaningful to viewers?
We live in an interconnected world; the connections within a ‘network society’ enable but also constrain our actions.
Why Humans Huddle?
The name comes from the recognition that in a world of connections Humans Huddle; whether to shelter, trade, and live or in terms of networks with clusters around ideas and spaces.
Much research has focused on the nature of these groups and the greater generosity with which individuals treat those recognised as part of the same ‘in-group’. As humans huddle, the ability to identify the points around which these huddles (or clusters) form has the potential to provide insight into the way individuals are behaving and factors influencing their decision.
Ultimately the way Humans Huddle influences the information horizon which an individual identifies as part of a decision making process.
What does this mean to me?
- Every organisation is a network – use it don’t ignore it,
- Networks are the way ‘business’ happens – do not rely on the organogram,
- Spontaneous conversations will happen – whether or not you take part,
- Networks influence success in;
- Government and policy
- Commerce and industry
- Charities and fund raising
- Lobbying and NGO activity
